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Title details for kidfluence by Anne Sutherland - Available

kidfluence

The Marketer's Guide to Understanding and Reaching Generation Y-- Kids, Tweens and Teens

by Anne Sutherland
Beth Thompson
ebook
1 of 1 copy available
Borrow Read a sample Read a sample
1 of 1 copy available

Kidfluence details the latest research on the demographic and socio-cultural trends of young adults born after 1980—Generation Y. This "what works and what doesn't" book provides marketers and advertisers with sometimes-surprising findings on what information and products these kids really want, and how to reach them most effectively without turning them off completely.

Formats

  • Kindle Book
  • OverDrive Read
  • PDF ebook
Kindle restrictions

subjects

Languages

  • English

Levels

  • Text Difficulty:9-12

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