Fast Company

Fast Company takes you inside the minds of the most progressive business leaders. Meet the real innovators of our age and see the latest in design, sustainability, marketing, and social responsibility.

The Power of 10

Fast Forward

1 TECH • Lost in Truncation Generative AI was supposed to unleash our creativity. Instead, it became our cultural trash compactor. Welcome to the age of summarization.

2 ECONOMY • The Fast and the Furious High prices at McDonald's, Taco Bell, and other chains are sparking consumer revolt.

Fundraising solutions that save lives • CURING CHILDHOOD CANCER INSPIRES A SPIRIT OF INNOVATION AT ALSAC

Pioneering the next era of care • COOPERCOMPANIES HAS SOME BIG IDEAS ABOUT SHAPING OUR HEALTHCARE FUTURE

3 WORK LIFE • Gabriella Khalil, creative director, answers our career questionnaire.

4 BRANDING • The Mysterious Reappearance of the Reggie Bar How a beloved 1970s candy got called back up to the major leagues.

Seeing the light • A COLLABORATIVE CULTURE IS BEHIND UNIVERSAL DISPLAY CORPORATION'S INDUSTRY-LEADING DISPLAY MATERIALS

A new approach to animal services • BEST FRIENDS ANIMAL SOCIETY IS CLOSING AN EDUCATION GAP TO SAVE ANIMALS’ LIVES

Putting good ideas into action • GROCERY DISTRIBUTOR ALEX LEE STAYS COMPETITIVE BY FOSTERING CREATIVITY INSIDE AND OUTSIDE THE COMPANY

Building a bold new future • HYUNDAI IS TAPPING INTO INNOVATORS WORLDWIDE TO EMBRACE A SOFTWARE-BASED WORLD THAT TRANSCENDS CARS

THE NEW RULES OF BUSINESS TRAVEL • In the era of hybrid teams, everyone is a road warrior—not just sales teams and C-suite execs. It's part of why business travel spending is expected to finally reach, and perhaps surpass, pre-pandemic levels by the end of the year, according to Deloitte. But, as with everything, work trips are not what they were in 2019. From airlines to banks, companies are finding new ways to make business travel easier—and even a little fun.

10 TED SARANDOS PAT MCGRATH LINA KHAN RYAN REYNOLDS JENNIFER DOUDNA JOSÉ ANDRÉS SARA NELSON LIN-MANUEL MIRANDA SATYA NADELLA ISSA RAE • In honor of Fast Company's 10th Innovation Festival in September, we identified 10 industrious leaders whose groundbreaking efforts defined the past decade in business. We spoke to them about their extraordinary achievements in tech, medicine, entertainment, and more. And we explored how the impact of their work has withstood passing fads, various presidential administrations, a pandemic, and many, many quarterly reports.

PAT MCGRATH

JENNIFER DOUDNA • FOUNDER, INNOVATIVE GENOMICS INSTITUTE; PROFESSOR OF CHEMISTRY, UNIVERSITY OF CALIFORNIA, BERKELEY

SARA NELSON

SATYA NADELLA

SO MANY WAYS TO LOSE • In the Ozempic era, Weight Watchers is remaking itself to be something for everyone-a meal-plan program and a telehealth prescription service. But have consum- ers already lost their appetite?

WEIGHTY MATTERS • WeightWatchers’ six decades of influence.

INTELLIGENT IMPACT • BUSINESS LUMINARIES SHARE HOW AI CAN INTERSECT WITH SOCIAL MISSION.

REDDIT'S REVENGE • IN AN ERA OF AI UPHEAVAL, THE CACOPHONOUS SOCIAL HUB EMERGES AS THE HUMAN-DRIVEN INTERNET'S LAST GREAT HOPE.

100 BEST WORKPLACES FOR INNOVATORS 2024 • THESE 104 COMPANIES HAVE EARNED RECOGNI- TION IN OUR SIXTH ANNUAL BEST WORKPLACES FOR INNOVATORS PROGRAM BY BUILDING CULTURES THAT FOSTER CREATIV- ITY AND ENCOUR- AGE BIG IDEAS FROM EVERY LEVEL OF THE ORGANIZATION.

BEST WORKPLACES FOR INNOVATORS

10 more lists culled from this year's Best Workplaces for Innovators Winners